Tired? Depressed? Escaping? Scrolling Your Life Away?
The Thing That Almost Destroyed Me Turned Out to Be My Best Teacher…
Sounds like something you'd read on a coffee mug, right? Except it's actually true. And not in a fluffy way. In a "I had to rebuild my entire life from scratch and figure out what actually works" way.
I'm BJ Mallen—the magician guy who makes families laugh. Also: 13 years clean from opioid addiction. Father of six. Someone who knows what it's like to wake up and think, "How do I do this differently?"
The answer, for me, came down to principles I now call Life's MAGIC:
Mindfulness • Awareness • Growth • Imagination • Connection
Each letter actually represents multiple tools and lessons (this goes deep), but I've distilled it into a free 5-day email course that introduces some core ideas—your starting point before the full dive.
What you'll get:
Stories from the trenches; honest, raw, sometimes funny
Tools that actually worked when everything else failed
A preview of the deeper framework (book + PDF on the way)
This isn't everything. It's the beginning. Your invitation to explore.
If you're tired of pretending everything's fine, or you're just looking for something real from someone who's been there—this might be exactly what you didn't know you needed.
Enter your email. Let’s get started.
(Confirmation hiding? Check spam. The important stuff often ends up there.)
Book a Life’s MAGIC Talk
Real Stories. Real Laughter. Real Tools for Resilience.
Whether it’s a company team navigating burnout, a school staff searching for inspiration, or a community group craving connection, BJ Mallen brings something rare to the stage: heart, humor, and human truth.
Known to thousands of families as BJ from Colon, the magician who makes kids howl and parents tear up, BJ now shares the deeper story behind the laughter—how a life once marked by addiction, burnout, and reinvention became a framework for creative healing.
Life’s MAGIC isn’t a typical keynote.
It’s part storytelling, part stage magic, and part mirror, reminding audiences that resilience isn’t about pushing harder; it’s about seeing differently.
Audiences walk away with:
Simple tools to manage stress and stay grounded under pressure
A magician’s trick for shifting focus when life tries to pull you off track
A rekindled sense of creativity, purpose, and humor in daily life
Perfect for:
Companies focused on wellness, engagement, or creative leadership
Schools and libraries seeking meaningful, uplifting programs
Recovery, parent, and community organizations ready for something honest, fresh, and hope-filled
BJ’s keynotes are interactive, heartfelt, and unforgettable.
They leave people laughing, thinking, and remembering that even when life doesn’t look magical—it still can be.
If that’s the kind of experience your audience needs right now, let’s talk.